Family Poultry Training Course/Trainees' Manual - Feasibility Study
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Feasibility Study
Before you decide that you want to become a poultry farmer you must undertake a feasibility study that is researched thoroughly into all aspects of meat production or egg production to determine if you are going to make a profit. Otherwise you may be wasting time and money. When you have done your research you can then make a business plan. Your business plan will allow you a better chance of borrowing money from the bank to get your enterprise started. The most important question is, do you have a market for your produce?
Some of the questions you need to ask are given below:
Chick costs
How much are day old layer chicks or point of lay pullets? ______________________________________________________________________________________________________________________________________________________
How much are day old broiler chicks? _______________________________________________________________________________________________________________________________________________________
Where can you buy them from? _______________________________________________________________________________________________________________________________________________________
How far away is the supplier from you? _______________________________________________________________________________________________________________________________________________________
Does the supplier deliver? _______________________________________________________________________________________________________________________________________________________
If the chicks are delivered, how much will it cost? _______________________________________________________________________________________________________________________________________________________
If no delivery, how will you collect them and what will it cost? _______________________________________________________________________________________________________________________________________________________
Broiler costs
It may be possible to buy young chicks from a farmer who broods chicks for sale. This is also an opportunity for an enterprising farmer who has an incubator.
Can you buy 3-week-old or 5-week old broilers? If so where? _______________________________________________________________________________________________________________________________________________________
How much do 3-week-old or 5-week old broilers cost? _______________________________________________________________________________________________________________________________________________________
Do they deliver and charge. Is there a minimum number? _______________________________________________________________________________________________________________________________________________________
How much will it cost me to transport them if they don’t deliver? _______________________________________________________________________________________________________________________________________________________
Layer costs
What is the cost of point-of-lay (16-18 weeks) pullets? _______________________________________________________________________________________________________________________________________________________
Do they deliver free or charge? _______________________________________________________________________________________________________________________________________________________
How much do they charge? _______________________________________________________________________________________________________________________________________________________
If no delivery, how much will it cost me to pick them up? _______________________________________________________________________________________________________________________________________________________
Feed costs
Where is there a supplier close to me? _______________________________________________________________________________________________________________________________________________________
How much per bag and size (kg) for broiler starter? _______________________________________________________________________________________________________________________________________________________
How much per bag and size (kg) for broiler finisher? _______________________________________________________________________________________________________________________________________________________
How much per bag and size (kg) for pullet finisher? _______________________________________________________________________________________________________________________________________________________
How much per bag and size (kg) for layer feed? _______________________________________________________________________________________________________________________________________________________
Does the supplier deliver. If so at what charge? _______________________________________________________________________________________________________________________________________________________
If not, how will I get the feed and cost? _______________________________________________________________________________________________________________________________________________________
Equipment and water
Where can I get medical supplies and vaccines? _______________________________________________________________________________________________________________________________________________________
Where can I get medical advice? _______________________________________________________________________________________________________________________________________________________
Where can I get floor litter? _______________________________________________________________________________________________________________________________________________________
How much will it cost? _______________________________________________________________________________________________________________________________________________________
Where will I get water from? _______________________________________________________________________________________________________________________________________________________
Do I have sufficient for drinking water and cleaning equipment and my own house? _______________________________________________________________________________________________________________________________________________________
Market survey questions
Where will I sell my broilers? _______________________________________________________________________________________________________________________________________________________
Who will I sell them to? (neighbours, schools, local market, local shop, processing plant, middle man) _______________________________________________________________________________________________________________________________________________________
Who else is selling chickens in your area? How much are they charging per bird or per kg? _______________________________________________________________________________________________________________________________________________________
What age are they selling them at? Why will people buy from you? What will you charge per bird/kg? _______________________________________________________________________________________________________________________________________________________
How many birds can you sell per week or month? _______________________________________________________________________________________________________________________________________________________
How do you know that you can sell that many? _______________________________________________________________________________________________________________________________________________________
Egg sales
Where will you sell your eggs? _______________________________________________________________________________________________________________________________________________________
Who will you sell them to? (neighbours, schools, local market, shop) _______________________________________________________________________________________________________________________________________________________
How much will transport be? _______________________________________________________________________________________________________________________________________________________
How much will you charge for 12 eggs mixed size? _______________________________________________________________________________________________________________________________________________________
Who else is selling eggs and as mixed or graded? _______________________________________________________________________________________________________________________________________________________
How much do they charge for 12? _______________________________________________________________________________________________________________________________________________________
How many can you sell per week? _______________________________________________________________________________________________________________________________________________________
How do you know that you can sell that many? _______________________________________________________________________________________________________________________________________________________
Is there a market for boiled eggs? _______________________________________________________________________________________________________________________________________________________
